Many companies make claims,
but if we had a nickel for every self-proclaimed “expert” out there...well, we’d have an awfully large pile of nickels. SynMedia has sucessfully implemented thousands of online promotions over the last 15 years with countless brands and partners.
Successful Social Media Management that Speaks Directly to your Audience
You can have peace of mind when it comes to social media management. Our proven techniques will strengthen fan interaction, create conversations and build relationships with Your audience.
Engage Fans & Create Incentive for Fan
Interaction
Contests and promotions increase new traffic for your business while rewarding current customers. Attract consumers with exciting giveaways that celebrate your brand.
Connect With a Global Audience & Reach Millions of Active Users
Be assured that your message is reaching your target audience and more. Connect with your audience across multiple channels and secure your business in a digital market.
Build & Track Your Campaign Success with Detailed Analytics
Social media pages offer a unique market research opportunity. Quantify fan engagement, identify roadblocks and develop the most effective communication method for your campaign.
Through Social Media, Application Development and Contesting & Promotions, SynMedia will help you develop web experiences that identify and reward existing customers while bringing in new ones.

Contests and promotions through social media are key to quickly growing an interested fan base. Over the past 20 years, our creative team has built and administered thousands of contests and promotions resulting in millions of potential customers.

Secure your business in a digital market with active fan engagement and strategically designed pages. SynMedia can offer you custom Facebook pages, website management, content creation, community managers and much, much more.

SynMedia develops and manages applications for a variety of platforms, including all major social sites, mobile devices and web services. Our applications engage your fan base while providing analytics on what’s working and what isn’t.

With 20 years of experience, SynMedia has proven itself a nimble, creative and full-service online marketing agency. What sets us apart from the competition is a flexible network of partners, as well as in-house content specialists, who can address any specific need a client may have.

PROVEN SUCCESS

CREATIVE SOLUTIONS FOR REAL WORLD PROBLEMS

With 20 years of experience in digital media, SynMedia is a combination of entities and individuals coming together to form a digitally focused agency specializing in Social Media, Web/Application Development and Content/Promotions.

We are the team behind numerous successful Social Media campaigns and online assets for billion-dollar brands like Cirque du Soleil, Tommy Bahama, Harrah’s, MGM, Simon Group (Forum Shops at Caesars), J.M. Smuckers and The Carlyle Group, to name a few. Our diversity is our strength. We are tasked daily to drive business, put in beds, fill tables and to move merchandise.

We create engaging and effective social media marketing campaigns while helping our clients effectively communicate their message to their audience. We speak with hundreds of thousands of fans a day while also launching new liquor brands, nightclubs and restaurants.

We have had great success in not only building our client assets, but with their help and resources, we turn their social media assets into viable and quantifiable marketing platforms. With an experienced staff filled with content-creation specialists, we know how to effectively communicate with every segment of the audience.

SynMedia has been at the forefront of online contests and promotions for the past 15 years. Our creative team has administered thousands of contests and promotions resulting in millions of potential consumers for our clients and partners. By engaging consumers with exciting giveaways that celebrate your brand, businesses bring in huge amounts of potential new customers. Contests and promotions increase new traffic for your business while rewarding current customers, allowing consumers to connect with your brand while maintaining their interest. Contests and promotions also allow your business to collect specific data about consumers through custom-designed entry forms. SynMedia can design and manage any type of contest or promotion your business requires.

SynMedia offers modern business solutions to classic business needs. In developing custom applications for your business, SynMedia is able to engage consumers in dynamic and interactive ways to leave a lasting impression for your brand. Our vast experience in social media, online marketing, website building and content generation allows us to create and push applications that prove critical in separating your brand from the competition. Our user-friendly applications let potential customers connect directly with your business instead of passively looking at advertisements. Whether it’s a new iPhone app, a website or an application for Facebook, SynMedia has the tools and experience necessary to develop and enhance your business.

The Beatles Love
Close Me!

The Beatles Love

PROMOTION: Contest was promoted via The Beatles LOVE by Cirque du Soleil Facebook page, Beatles Official Facebook page, The Mirage Facebook page.
RESULTS:
Facebook “Likes” at launch: 54,276
Facebook “Likes” contest at week 4: 71,876
Number of additional Facebook gain during duration of the promotion: 17,600 in 30 days
  • The Beatles Love

    The Beatles Love

    PROMOTION: Contest was promoted via The Beatles LOVE by Cirque du Soleil Facebook page, Beatles Official Facebook page, The Mirage Facebook page.
    RESULTS:
    Facebook “Likes” at launch: 54,276
    Facebook “Likes” contest at week 4: 71,876
    Number of additional Facebook gain during duration of the promotion: 17,600 in 30 days
  • MGM Luxor Las Vegas

    MGM
    Luxor Las Vegas

    PROMOTION: Contest was promoted via Luxor’s Facebook page and 30 Wigibuy West Coast Facebook page assets.
    RESULTS:
    Facebook “Likes” at launch: 48,000
    Facebook “Likes” contest at week 6: 53,200
    Number of Facebook “Likes”: 5,200 in 15 days Number of entries: 7,498 in 15 days
  • R.W. Knudsen

    R.W. Knudsen

    PROMOTION: Contest was promoted via R.W. Knudsen’s Facebook page, our Facebook page assets and the cross-marketing partners.
    RESULTS:
    Facebook “Likes” at launch: 19,899
    Facebook “Likes” contest at week 6: 23,344
    Number of Facebook “Likes”: 3,445 in 35 days Number of entries: 16,971 in 35 days
  • Caesars Palace & PURE Las Vegas

    Caesars Palace & PURE Las Vegas

    PROMOTION: Contest was promoted via Caesars Palace Facebook page, Entourage Facebook page, PURE Nightclub Facebook page.
    RESULTS:
    Facebook “Likes” at launch: 16,750
    Facebook “Likes” contest at week 2: 39,690
    Number of Facebook “Likes”: 22,940 in 15 days Number of entries: 12,400 in 15 days
  • Viva Elvis

    Viva Elvis

    PROMOTION: Contest was promoted via Viva Elvis by Cirque du Soleil Facebook page, Elvis Official Facebook page, Aria Resort & Casino Facebook page.
    RESULTS:
    Facebook “Likes” at launch: 22,855
    Facebook “Likes” contest at week 4: 28,439
    Number of additional Facebook “Likes” during duration of the promotion: 5,584

WHO ARE WE?

Bill Fishkin
BILL FISHKIN
C.E.O. ADMINSTRATOR OF AWESOME

Bill has nearly 20 years experience with online media/marketing and publishing. His company, Synthesis, is a leader in the space. Over the past few years, Bill and his team have developed, implemented and executed numerous social media campaigns for major retail, fashion, nightclub, beverage and hotel brands.

Karen Potter
KAREN POTTER
MANAGER OF ALL THINGS

Karen has worked at Synthesis for more than 10 years overseeing everything from client relations to content production to contest administration. She’s worked with a variety of clients ranging from Boost Mobile to Sony Music. She has been the project manager for numerous clients, assisting in website redesign and online promotions. Karen’s passion for music, art, fashion, and culture keep her out on the town and online in search of her next adventure.

Ryan Wheaton
RYAN WHEATON
GRAPHIC DESIGN - DEVELOPS THE WEBS

With over nine years of design experience, Ryan has worked in branding, identity, packaging, web design, large format printing, vehicle wraps, retail displays and trade show displays. With the increase of social media and web applications, Ryan has migrated much of his design work online. When Ryan is not hacking at code and designing, he is a musician, music fan, cook, and enjoys riding the custom ‘76 cafe racer motorcycle that he built.

Dain Sandoval
DAIN SANDOVAL
DEVELOPS THE SERVERS - MAKES THINGS WORK

With a 15-year professional radio background, Dain knows how to promote and market most anything. Working for WJA/ Synthesis as IT/Online Media Nerd/Podcast Production since 2005, Dain keeps the computers humming along and client websites running. Dain is a punk rock guitarist and photographer, as well as an avid cook and will occasionally bring in fancy homemade food for office staff.

Ashley Shaffer
ASHLEY SHAFFER
SOCIAL MEDIA MANAGEMENT

Ashley Ricci Shaffer is a graduate of CSU Chico where she earned her Bachelor of Arts Degree in Public Relations. She previously attended the Fashion Institute of Design and Merchandise in San Francisco where she received her Associate of Arts degree in Merchandise Marketing. Before moving to Chico, Ashley worked in retail for over four years, where she was trained in sales, merchandising and management. Ashley began working at Synthesis in 2008 as an intern and worked her way up to Social Media Marketer as well as Intern Coordinator. She has managed, overseen and helped promote various social media promotions as well as assisted in contest creation.

Rene Stephens
RENE STEPHENS
GRAPHIC DESIGN

Rene graduated from CSU, Chico with degrees in Graphic Design and Studio Art. After a few brief stints in big cities and big firms, (Chiat Day, Modern Dog), she decided to move back to Northern Calfornia and make it her home. As a nature lover and gardener, you’ll find her outside when she's not pixel-pushing or type-hustling on the computer.

Eric Wendt
ERIC WENDT
CONTENT SPECIALIST

Eric graduated from CSU, Chico with degrees in Journalism and Creative Writing. He’s been cutting his teeth in the marketing world ever since. As the managing editor of an arts and entertainment paper in Northern California, Eric gained the valuable skills necessary to engage and entertain potential consumers. When he’s not using his writing skills to hype brands on the web, Eric can usually be found with his nose in a book or his thumbs glued to a Playstation controller.

Kelly Boslow
KELLY BOSLOW
ACCOUNT DIRECTOR

Kelly brings to SynMedia over 10 years of marketing and advertising experience in unique and diverse fields ranging from manufacturing to residential property management. She was marketing the “green” concept of advertising long before it was hip, by launching an Adopt-A-Beach advertising program on the beaches of LA and Orange County in the late '90s.

Gaby Duong
GABY DUONG
DIRECTOR OF BUSINESS DEVELOPMENT

Gaby graduated from the Art Institute of California with a degree in Interactive Media & Web Design in 2009. She went on to work as a multimedia designer for MySpace during its inception and Fox Interactive Media. She’s also worked as a content manager for Hurley, as well as a web graphics designer for Warner Bros. Gaby’s love of photography has led to stints with numerous businesses in the music and fashion industry. When she’s not behind the lens or working with social media, Gaby is looking for a new restaurant to try and hanging out with her two dogs.
missgaby.com

Dallas Oliver
DALLAS OLIVER
SOCIAL MEDIA MANAGEMENT

Dallas has been with SynMedia for nearly four years. His days and nights are devoted to social media marketing, content aggregation and maintaining various websites and blogs for clients in the overall portfolio.

Chris Caraway
CHRIS CARAWAY
ACCOUNT DIRECTOR

With 15 years of marketing and consultative sales experience in print, radio, video and online media, Chris has the ability to take huge projects from page to reality. With a BA in Communications from CSU, Chico, he specializes in the art of creating the right message and promotion for your business to reach the target audience.

John Neyer
JOHN NEYER
ACCOUNT DIRECTOR

John comes to Synmedia following 8 years as the Marketing Director for one of the most prestigious Arabian horse farms in the world and has been involved with media, promotions and business development within the entertainment industry for more than a decade. John has a passion for helping companies and people achieve the greatest visibility and success in their field. His interests include horse photography and writing about the business.

Katie Perry
KATIE PERRY
ACCOUNT DIRECTOR

Katie lives and breathes rock ‘n’ roll. She designed and developed the previously nonexistent Music Promotion major at CSU Chico, for which she earned her Bachelors Degree. Soon after she created Devil Kat Rock Productions, a company focusing on booking and promotion for artists in the independent music scene. Katie also works as an agent for Bucket City, a varied rock music booking agency, and with JMAX Productions, marketing concerts in California, Nevada and Oregon. Katie’s passion and experience in the world of marketing make her an invaluable asset wherever she hangs her hat. When she’s not promoting artists, you can find Katie performing as one wherever rock shows can be found.

Jake Sprecher
JAKE SPRECHER
CONTENT SPECIALIST

Jacob Sprecher has been working with Synthesis as both an editor and a staff writer for the past six years. Graduating from CSU, Chico in 2006 with a BA in Humanities, Jacob has since produced an expansive volume of written content for SynMedia, while at the same time contributing these same skills towards the world Social Media management and strategy. He also enjoys baseball, rock 'n' roll, and long walks on the sidewalk.

Marli Diestel
MARLI DIESTEL
CONTENT SPECIALIST

Marli Diestel has been a content specialist for SynMedia for going on three years now. She has worked on everything from photography to editing while also providing her expertise in contesting and promoting. Now focusing on social media platforms, Marli enjoys sharing her love of pop culture on the plethora of Facebook pages she manages. She is currently working toward a degree in Public Relations and looks forward to graduating. Marli loves all forms of art, from sketching to screen printing. She’s also quite the Picasso when it comes to Photoshop.